The Value That We Don't See
This week we talk about how we can unlock our potential, how to sell more, how to be more productive and three questions we can ask ourselves.
Unlock Hidden Potential
We all have potential, but I think the biggest challenge is that we don’t see our own potential. The biggest thing that holds me back is that sometimes I have doubts about things, especially working in branding and content marketing the service I sell is abstract. It’s not something that you can touch or see.
I read a very interesting sentence this week from Tim Denning that really stuck with me:
People get stuck in a poverty mindset because they can’t see their own value. Not just the value we might have right now, but our potential future value.
Wow.
The truth is that we all have value. The difference is that the top 1% in this world are unreasonable enough to see their value. And they’re crazy enough to believe their future value will be exponentially larger than it is right now.
The value of building a purpose driven brand is huge, right now we might think it’s an ‘expense’ but what happens that a person loves your brand and in six months goes to a conference and shares your company to 6,000 people and from those 6,000 people 20% fall in love with your brand and buy from you?
I was reading a great book called Alchemy by Rory Sutherland this week and I came across the following paragraph that I think you will find interesting: In math it’s a rule that two plus two equals four but in psychology two plus two equal more or less than four it’s up to you. We don’t value things, we value their meaning what they are is determined by the laws of physics but what they mean is determined by the laws of psychology and perception. Companies that look for opportunities to make magic like Apple or Disney routinely come up as top brands and most profitable in the world. You might think economists would have noticed it by now but no, they haven’t.
I used to overthink what value is and if I provide enough value but actually I came to the realization that if I don’t perceive what I offer valuable and if I let other people project their beliefs on me, I will not go far.
To unlock potential value we must make learning something new every day as part of our daily routines.
I don’t think we will ever meet an elite performer who thinks they know everything.
The value we assign to yourself determines our future value. Once we see our own value, others will begin to see it too.
This week's article on Medium:
How To Get More Attention To Sell More In Fitness
Every single business owner wants to sell more. What we’ve been taught in the past 100 years is that to sell more we need more people to know about our products and services. We need more people to trust our company.
Today the world doesn’t work this way, times have changed, yet on a daily basis we see ego-driven messages that benefit only the founders of the company and the directors.
This week’s Thought On Productivity:
Being busy is not the same thing as being effective. I used to be one of those guys, that prided himself how busy I was and how packed my calendar is. It took me years to understand that being busy has nothing to do with being productive.
I understood that what matters are the results we create and the process of becoming better.
When I walked around and talked about how “busy” I was without producing any results…I came off as unorganized, ineffective and weak to everybody who knows better.
I was looking for somekind of reward or a pat at the back for being busy.
Today I focus on eliminating things from my calendar and focusing just on a few things and making sure I do them to the best to my ability. I promised myself I will never use the word busy again.
Busy calendars try to fix hollow hearts.
“Frantic days are really just a hedge against emptiness.” — Tim Kreider
This week’s Thought On Belief:
"Pay attention to how readily people talk themselves out of things—and be wary of adopting the same narrative. People will often try to convince you their limiting beliefs should become your own. They do not. Find your own ceiling."
Inspired by James Clear.
This week’s Thought On Questions:
"The questions you ask yourself will largely determine the answers you get.
"Why am I not successful?" You'll get answers that berate you.
"How can I succeed here?" You'll get answers that push you.
Be deliberate in the questions you ask yourself."
